BBC
local video scheme rejected
The BBC Trust has rejected controversial plans to
launch a £68m network of local news websites with
video content.
The plan has faced fierce
opposition from newspaper publishers, which have
argued that it could damage or kill off their own
local online operations.
The trust said the BBC's proposal did not meet its
criteria for offering value to the public.
Instead the corporation should focus on improving
existing regional services.
A study by broadcasting watchdog Ofcom found that
if BBC local video services were launched, annual
revenues at existing commercial providers would
fall by up to 4%.
The provision of local video services could also
deter local commercial media from further
innovation in online local news, sports, and
weather services, Ofcom added.
Earlier this month, bosses of local newspaper
companies told MPs on the Commons culture select
committee that local papers - which are already
struggling in the difficult economic climate -
would be further damaged by an "out-of-control"
BBC .
Quality programmes
Sir Michael Lyons, chairman of the BBC Trust, said
that while licence fee payers wanted better
regional and local services from the BBC, the
proposal to run 65 video websites was "unlikely to
achieve what they want".
"We also recognise the negative impact that the
local video proposition could have on commercial
media services which are valued by the public and
are already under pressure," Sir Michael added.
"Our decision to refuse permission for local video
means that local newspapers and other commercial
media can invest in their online services in the
knowledge that the BBC does not intend to make
this new intervention in the market."
He called on BBC management to consider carefully
the conclusions of the Trust's public value test
before putting forward new proposals.
"We believe the BBC's priority should be improving
the quality of existing services. The public wants
better quality regional television news programmes
and more programmes of all kinds produced in and
reflecting their areas," Sir Michael said.
Investment call
The National Union of Journalists said that the
rejection was "a missed opportunity to enhance
local media".
"Local papers are closing and job cuts mean
thousands of journalists don't have the time to do
their jobs properly anymore," said the NUJ's
general secretary Jeremy Dear.
He added that while ITV was scaling back regional
and local news, the BBC proposal was "an
opportunity to take a small step in the opposite
direction by actually enhancing local news
provision" and called on the BBC to ensure other
local news services benefited from investment.
The NUJ also accused local media bosses of cutting
jobs to boost profits and of opposing the BBC plan
to protect their investment.
"Now is the time for them to put their money where
their mouth is and invest more in local journalism
- in jobs, in training and in resources for
hard-pressed newsrooms."
Source : bbcnews